about the creator
Jil Sander, synonymous with understated minimalism and irresistible luxury… What began as a small label in 1968 – just Heidemarie Jiline Sander and her mother’s sewing machine – is now one of the most sought-after luxury labels in the world. The Queen of Less Jil Sander is considered one of the best-known German designers. Before launching her first boutique in the ‘60s where she sold her creations and creations of European designers she loved, such as Sonya Rykiel and Thierry Mugler, the North German designer had studied textile engineering and had worked as an editor for fashion magazines in Germany and the USA such as McCall’s or Petra. The brand Jil Sander was launched in 1978 in Hamburg with the very first own collection: neutral hues, timeless elegance and clean cuts stood in stark contrast to the bold colours and exuberant designs of the era. Although her first collection was not an immediate success, minimalism was born and found its followers. Still today, understated men’s and women’s creations are what Jil Sander’s wardrobe is made of. At the head of the label’s creation, we now find designer duo Luke and Lucie Meier, committed minimalists, who have since created the city chic Jil Sander+ collection full of casual T-shirts, shirts, jackets, trousers, and jumpers that are simply wearable and will accompany you for years with their natural silhouettes. Discover the timeless men’s and women’s collections both from Jil Sander and Jil Sander+, now available online and in Bongenie Grieder stores. For you, our buyers have picked modern minimalist creations such as shirt jackets, striped T-shirts, comfortable sports and lounge wear pieces and trousers made in Italy that can easily be matched and mixed. In our Swiss stores, our team will be happy to advise you. Order your favourite pieces online, shipping is free of charge in Switzerland and Liechtenstein, as are in-store returns.