BRIONI

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BRIONI

What do Pierce Brosnan’s James Bond, Barack Obama und the rapper Drake have in common? All three of them love wearing Brioni suits. The legendary Italian brand has built an excellent reputation in Hollywood as well as in the highest political spheres and the business world. Its pieces for men are renowned in the whole world for their excellent cuts and materials. Incarnation of Roman elegance, timeless and easy-going, the Brioni brand is launched in 1945 in the Italian capital with the opening of a boutique which would soon count celebrities and heads-of-state among its clients. In 1959, Nazareno Fonticoli and Gaetano Savini create the Brioni workshop in Penne in Abruzzo where they are still today. Knowing that the knowhow of its tailors is the key to success, the company opens its first school, the Scuola di Alta Sartoria, in 1985 in order to impart its knowledge to young tailors that had been carefully selected. The “Brioni method” is made up of 220 steps and it includes 6000 blind stitches on all suits in order to tailor them perfectly to the silhouette of the man who wears them. Brioni offers a wide range of formal clothes and accessories for men that can be worn at the office, at a wedding or other special occasions: ties and pocket squares, cotton shirts and virgin wool blazers. Find the premium pieces of this Roman fashion brand in our Bongénie Grieder stores or order them online and enjoy free delivery in Switzerland and Liechtenstein. Returns are free in our walk-in stores.

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